Grandular Data
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1.FunctionsGrandular Data is TradPlus' buried statistics on Ad realizations in funnel order, covering all events from initializing the SDK to closing an ad. The statistics include the number of occurrences of each event, as well as detailed results of the events, such as the percentage of failures and reasons for requesting Ads and showing Ads.
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2.Usage SceneWith this report, you can quickly troubleshoot where revenue is being lost and why.。
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3.TradPlus Funnel Event DescriptionThe TradPlus funnel event flowchart is as follows:
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3.1 Session 1: Update ConfigEvent Name | Explanation |
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Launch App | The App initialize TradPlus SDK. |
Request Config | TradPlus SDK request config from TradPlus server. |
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3.2 Session 2: Request AdsEvent Name | Explanation |
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App Request TP SDK | The App sends requests to TradPlus SDK, and the number of successful returns is consistent with the "App Requests" indicator of the comprehensive report and funnel analysis report |
Bidding | TradPlus send Bid requests to Server |
TradPlus Request Ad Network SDK | |
Fill First Ad After Launching App | Ad unit‘s first filled Ad after each app launch. After each App is started, Ad unit typically have multiple App requests and Ad fills, this event records only the first fill. |
Fill First Ad After App Request | The first Ad filled in each time the App initiates a request. Response time: from when the App requests the TradPlus SDK to when the first Ad is filled. |
Finish App Request | Each Ad fill result of requestting Waterfall |
Developers can further view the details of the incident to understand the percentage of failed Ad request sessions and the specific reason for the failure.
Return Results of App Request TP SDK :
Return Result |
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Success |
Network timeout |
Exceed the display frequency limit |
The network is disconnected |
The number of cache configurations reached |
No useful ad source |
Ad unit's configuration data is empty |
|If the last load fails, the load cannot be loaded again within 10 seconds | |There is no show when the loading succeeds last time, and the load cannot be loaded again within 4 mins | |No available ad sources by All bidding failure |
Return Results of Bidding:
Return Results |
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Success |
No fill from Bidding Service |
Network timeout |
The network is disconnected |
Adapter file does not exist |
Return Result of TradPlus Request Ad Network SDK :
Return Result |
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Success |
No fill from Ad Network |
Network timeout |
Exceed the display frequency limit |
The network is disconnected |
The number of cache configurations reached |
No useful ad source |
Ad unit's configuration data is empty |
Adapter file does not exist |
The Adapter configuration data is incorrect |
The Adapter is abnormal |
Distribution of Duration of Filler Ads: Fill Ad's include 2 events: Fill First Ad After Launching App and Fill First Ad After App Request. It will count the distribution of the duration of the filled ads and the Ad sources filled to. The intervals of the statistical time distribution are:0 ~ 1S,1 ~ 3S,3 ~ 5S,5 ~ 10S,10 ~ 15S,15 ~ 30S,30 ~ 60S,More than 60S.
Return Result of the Finish App Request :
Return Result |
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Filled |
No fill |
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3.3 Session 3: Reach ScenesEvent Name | Explanation |
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Reach Ad Scene | The App calls TradPlus's entryAdScenario method |
Call isReady | The App calls TradPlus's isReady method |
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3.4 Session 4: Show AdsEvent Name | Explanation |
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Call Show | App calls TradPlus show interface (banners, native banners for triggering TradPlus show logic). |
Call Show Success | Successfully triggered the display of the Networks. Note: Successful triggering does not mean that the Show is effective, and the Networks SDK will only recognize the display if it meets the requirements of display length and area. |
Valid IMP | IMP of the Ad Platform SDK callbacks received by the TradPlus SDK |
Invalid IMP | TradPlus SDK Receives IMP Failures for Ad Platform SDK Callbacks |
Return results of the call show:
Return results |
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Success |
Unknown reason |
Network timeout |
Exceed the display frequency limit |
The ad is not Ready |
No useful ad source |
Show Operation failed |
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3.5 Session 5: Click AdsEvent Name | Explanation |
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Click | Ad clicks recorded by TradPlus |
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3.6 Session 5: Close AdsEvent Name | Explanation |
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Close | TradPlus Records Ads Closed |
Reward the callback | Reward callbacks for rewarded videos recorded by TradPlus |