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1.Functions

Grandular Data is TradPlus' buried statistics on Ad realizations in funnel order, covering all events from initializing the SDK to closing an ad. The statistics include the number of occurrences of each event, as well as detailed results of the events, such as the percentage of failures and reasons for requesting Ads and showing Ads.

2.Usage Scene

With this report, you can quickly troubleshoot where revenue is being lost and why.。

3.TradPlus Funnel Event Description

The TradPlus funnel event flowchart is as follows:

3.1 Session 1: Update Config

Event NameExplanation
Launch AppThe App initialize TradPlus SDK.
Request ConfigTradPlus SDK request config from TradPlus server.

3.2 Session 2: Request Ads

Event NameExplanation
App Request TP SDKThe App sends requests to TradPlus SDK, and the number of successful returns is consistent with the "App Requests" indicator of the comprehensive report and funnel analysis report
BiddingTradPlus send Bid requests to Server
TradPlus Request Ad Network SDK
Fill First Ad After Launching AppAd unit‘s first filled Ad after each app launch. After each App is started, Ad unit typically have multiple App requests and Ad fills, this event records only the first fill.
Fill First Ad After App RequestThe first Ad filled in each time the App initiates a request. Response time: from when the App requests the TradPlus SDK to when the first Ad is filled.
Finish App RequestEach Ad fill result of requestting Waterfall

Developers can further view the details of the incident to understand the percentage of failed Ad request sessions and the specific reason for the failure.

Return Results of App Request TP SDK :

Return Result
Success
Network timeout
Exceed the display frequency limit
The network is disconnected
The number of cache configurations reached
No useful ad source
Ad unit's configuration data is empty
If the last load fails, the load cannot be loaded again within 10 seconds
There is no show when the loading succeeds last time, and the load cannot be loaded again within 4 mins
No available ad sources by All bidding failure

Return Results of Bidding:

Return Results
Success
No fill from Bidding Service
Network timeout
The network is disconnected
Adapter file does not exist

Return Result of TradPlus Request Ad Network SDK :

Return Result
Success
No fill from Ad Network
Network timeout
Exceed the display frequency limit
The network is disconnected
The number of cache configurations reached
No useful ad source
Ad unit's configuration data is empty
Adapter file does not exist
The Adapter configuration data is incorrect
The Adapter is abnormal

Distribution of Duration of Filler Ads: Fill Ad's include 2 events: Fill First Ad After Launching App and Fill First Ad After App Request. It will count the distribution of the duration of the filled ads and the Ad sources filled to. The intervals of the statistical time distribution are:0 ~ 1S,1 ~ 3S,3 ~ 5S,5 ~ 10S,10 ~ 15S,15 ~ 30S,30 ~ 60S,More than 60S.

Return Result of the Finish App Request :

Return Result
Filled
No fill

3.3 Session 3: Reach Scenes

Event NameExplanation
Reach Ad SceneThe App calls TradPlus's entryAdScenario method
Call isReadyThe App calls TradPlus's isReady method

3.4 Session 4: Show Ads

Event NameExplanation
Call ShowApp calls TradPlus show interface (banners, native banners for triggering TradPlus show logic).
Call Show SuccessSuccessfully triggered the display of the Networks. Note: Successful triggering does not mean that the Show is effective, and the Networks SDK will only recognize the display if it meets the requirements of display length and area.
Valid IMPIMP of the Ad Platform SDK callbacks received by the TradPlus SDK
Invalid IMPTradPlus SDK Receives IMP Failures for Ad Platform SDK Callbacks

Return results of the call show:

Return results
Success
Unknown reason
Network timeout
Exceed the display frequency limit
The ad is not Ready
No useful ad source
Show Operation failed

3.5 Session 5: Click Ads

Event NameExplanation
ClickAd clicks recorded by TradPlus

3.6 Session 5: Close Ads

Event NameExplanation
CloseTradPlus Records Ads Closed
Reward the callbackReward callbacks for rewarded videos recorded by TradPlus